Good Form: With New Balance

Good Form: With New Balance

New Balance has partnered with Good Form Running to help more people make running a less-painful, more enjoyable, part of their lives. By reducing the strain that leads to injury, these four steps, as demonstrated by Olympian and Good Form Running Expert Grant Robison, work together to keep you on the road, helping you to run longer, faster, and more comfortably than ever before.

Learning to Run All Over Again

The unique partnership between New Balance and Good Form Running is borne of a simple insight. This insight is no complex, technical concept rooted in the complicated worlds of product design or biomechanics, but rather an unassuming fact that most runners — be they occasional joggers or elite athletes — were never taught how to run.

As a company dedicated to helping more people make running an ongoing part of their lives, New Balance recognized that a significant cause of running-related injuries was that, when it comes to form, most runners have been left to their own devices, resulting in gaits that may resist forward momentum and create unnecessary strain.

Good Form Running shares our modest roots. What began as improvised sessions in the crowded aisles of a Michigan running store named Playmakers (they still do these in-store classes, in the same aisles, today) has evolved into a program that can be taught in any venue to any type of runner. We share a common approach, as well. The staff of Playmakers, like New Balance, recognized that an informed runner who is able to stay injury-free and on the road will become a runner for life.

It is this shared ethos that drives our partnership, which we together hope to bring to road races, running stores, tracks and clubs across the country with the goal of helping people run more efficiently and with less pain, thus making something that New Balance and Good Form Running are both passionate about a permanent part of more people’s lives.

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